We are citizens of planet earth and it’s time we start taking ownership in creating a greener living space and practice sustainability together.

We are working on implementing recycled plastic in all of our core products, but why aren't all products 100% recycled plastic by now, and why do some products take longer? We had a chat with our Product Developer Kristin, to dive deeper into the journey towards more sustainable oral care products.

The word minimalism is often thrown around when talking about interior design or fashion and the word is often acquainted with ‘Scandinavian’. This is probably because the people of Scandinavia are popularly known to lead laid back and simplistic lives choosing to value peace of mind over materialism.Minimalism isn’t just an outward statement, it is a way of life and this is one of the things we could pick up from the Scandinavians.